Sunnyvale, Calif., January 19, 2016 – Maxta®, a leading provider of hyper-convergence and software-defined storage solutions, announced today that it has further maximized the promise of hyper-convergence by providing application optimization with the latest release of the Maxta Storage Platform (MxSP™) and MaxDeploy™ appliances.

Maxta Application-Defined Storage provides the best of both traditional storage and hyper-convergence by empowering organizations to define storage attributes independently and easily for each application, aligning storage with applications. Maxta software enables the tuning of the virtual storage pool to the optimal configuration for a variety of workloads concurrently, including VDI, Microsoft Exchange, SharePoint, SQL Server and Oracle Database.

Maxta MxSP software-defined storage solutions provide organizations the choice to deploy hyper-convergence on any x86 server, use any hypervisor, and any combination of storage devices. Deployed as either software or as part of a MaxDeploy appliance, the simplicity of Maxta’s VM-centric solution reduces IT management to maximize cost savings. Enterprise-class data services, scale-up and scale-out capabilities, and capacity optimization empower organizations to hyper-converge, eliminating the need for SAN or NAS devices.

“Traditional storage allows parameters to be set to suit individual applications by carving out specific LUNs for each application. But doing that is cumbersome, and not always very appealing,” said Tim Stammers, Senior Analyst at 451 Research.  “As well as reducing costs, hyper-convergence promises to simplify storage management, but it involves a single storage pool with a single set of parameters for all applications. Maxta’s hyper-converged storage now allows different parameters to be set for different applications running inside virtual machines – but without the complexity of LUN management.”

With Maxta MxSP 3.1 and MaxDeploy appliances based on MxSP 3.1, users can either utilize pre-defined templates or create custom policies for aligning individual applications with storage attributes such as number of replica copies, block size, rebuild priority, whether to enable data striping or data locality, compression, and read caching.


“By taking a software-defined approach to hyper-convergence, we are best positioned to allow customers to utilize their infrastructure for any set of applications or workloads in any environment,” said Yoram Novick, Maxta CEO.  “Our Application-Defined approach takes hyper-convergence one step further by allowing organizations to fine tune their IT resources to meet the needs of multiple applications within a single cluster.”

Maxta Application Defined Storage is currently available via download for existing customers and with all new deployments of MxSP and MaxDeploy appliances.  For more information about Application Defined-Storage or to download the software, interested parties can visit


About Maxta

Maxta maximizes the promise of hyper-convergence. MaxDeploy Appliances and MxSP software solutions provide companies the choice to hyper-converge on any x86 server, the ability to run on any compute abstraction layer, and the flexibility to support any combination of storage devices eliminating the need for complex and expensive storage arrays. The simplicity of Maxta’s VM-centric solutions reduce IT management and lowers cost, all while delivering hyper-scale, enterprise-level data services and capacity optimization. With Maxta, service providers and enterprise customers can build private and public clouds based on any cloud orchestration software. Think outside the storage box. For more information, visit


Judy Smith
JPR Communications